Lead Spring delivers hands-on CRM implementation in Perth,
marketing automation, and strategic marketing consulting — built on two decades of go-to-market,
marketing operations, and automation experience.
Whether you need a HubSpot consultant Perth teams can rely on,
a Pipedrive consultant Perth businesses trust,
or a fractional marketing operator to embed in your team — we've got you.
Every service below is delivered personally by Ross Crook — 20 years of hands-on experience across marketing operations, go-to-market strategy, automation, and CRM integration. Whether you're a small business in Perth needing CRM implementation from scratch, or an established company requiring a fractional marketing operator to run campaigns and platforms, Lead Spring covers the full stack.
Most clients start with a free 30-minute conversation. We'll map your current setup, identify the gaps, and recommend exactly where to focus first — without the sales pitch. Book yours here.
Getting your CRM right from the start saves months of frustration. As a HubSpot consultant Perth businesses rely on and a trusted Pipedrive consultant Perth teams recommend, we configure your platform to match your actual sales process — not the demo version.
Switching platforms shouldn't mean losing history or momentum. We handle the complete data migration process — auditing, cleansing, mapping and validating — so you land in your new CRM with clean data and zero disruption to your team.
Marketing automation Perth businesses need goes beyond simple email triggers. We build intelligent workflows that respond to behaviour, route leads automatically, notify your sales team in real time, and keep your pipeline moving 24/7.
The journey doesn't end at the sale. Lifecycle marketing maps every stage of the customer relationship — from first contact to loyal advocate — and builds the right touchpoint at the right time to reduce churn and grow revenue from existing customers.
More enquiries, better-qualified prospects. We build lead generation systems that attract your ideal customers, capture their details automatically, and route them into your CRM pipeline — without expensive agencies or unaccountable ad spend.
Email remains the highest-ROI channel in marketing — when executed correctly. We design, build and manage email programs that convert, using Klaviyo, HubSpot or your preferred platform, with proper segmentation and compliance built in from the start.
ABM flips traditional marketing: instead of casting a wide net, you focus your best resources on your highest-value target accounts. We design and implement ABM programs that align sales and marketing, drive meaningful engagement, and close bigger deals.
AI is no longer optional in modern CRM. We integrate Claude AI and other tools into your CRM to automate data enrichment, generate personalised follow-up copy, score leads intelligently, and surface insights your team would otherwise spend hours finding manually.
Businesses using properly configured CRM see up to 300% higher lead conversion rates. Marketing automation typically saves 5–10 hours per week in manual admin. These aren't aspirational numbers — they're what happens when the system is built to match your actual workflow.
Twenty years in the engine room of marketing — building scalable demand generation programs, go-to-market strategies, and CRM systems across insurance, travel, SaaS, analytics and professional services. I specialise in the work that actually drives pipeline: marketing operations, automation, CRM implementation and full-funnel performance.
When you work with Lead Spring, you work directly with me. No juniors handed your account. No offshore execution team. Just 20 years of pattern recognition applied to your specific situation.
Lead Spring operates in two modes depending on what your business actually needs. Some clients need hands-on execution. Others need strategic direction. Many need both at different stages.
You need someone to do the work — running campaigns, managing your CRM, building automations, executing email programs. A marketing contractor embeds into your team and operates your platforms day-to-day, giving you senior marketing capability without the overhead of a full-time hire.
You have a team, or can execute internally — but you need the right strategy, platform architecture, and expert guidance to ensure they're doing the right things. A marketing consultant provides direction, audits existing setups, and transfers knowledge so your team operates at a higher level.
Most engagements start with a Deep Dive audit — which naturally clarifies whether you need execution support, strategic guidance, or a blend of both. Start with a free 30-minute conversation.
Book a free 30-minute conversation. We'll look at your current marketing setup, identify the highest-impact opportunities, and give you an honest view of what would make the biggest difference — with no sales pitch and no obligation.
Whether it's CRM implementation in Perth, a HubSpot or Pipedrive migration, a marketing automation build, or just a second opinion on your current stack — we're happy to talk it through first.
Takes 2 minutes. We'll be in touch within one business day.