--- title: HubSpot Blog | Lead Spring CRM description: HubSpot AI, Claude, Small Business | Practical HubSpot guidance from Ross Crook, independent CRM consultant. Setup, automation, and AI tips for small businesses that actually get used. --- [![Lead Spring CRM](https://lead-spring.com/hs-fs/hubfs/logo_no_tagline_newcolor.png?format=webp&width=160&height=53&name=logo_no_tagline_newcolor.png)](https://lead-spring.com) - [Services ▾](https://lead-spring.com/services) ▾ - [HubSpot Consulting](https://lead-spring.com/hubspot-perth) - [AI Skills](https://lead-spring.com/ai-skills) - [Use Cases](https://lead-spring.com/use-cases) - [Pricing](https://lead-spring.com/pricing) - [About ▾](https://lead-spring.com/about) ▾ - [FAQs](https://lead-spring.com/faqs) - [Resources ▾](https://lead-spring.com/blog) ▾ - [HubSpot Blog](https://lead-spring.com/hubspot-blog) [Book Free Consultation](https://lead-spring.com/#contact) Topic: # HubSpot *Blog* I've set up HubSpot for tradies, agencies, and everyone in between, right across Perth and regional WA. This is where I write down what actually works, what's a waste of a Tuesday afternoon, and the mistakes I still see businesses make in week one. No vendor spin, no theory, just what I'd tell you over a coffee. ## [![HubSpot AI and Claude compared side by side: HubSpot AI runs automatically inside your CRM, while Claude handles thinking, writing and analysis across your tools.](https://lead-spring.com/hubfs/Claud%20AI%20vs%20Hubspot%20AI.png) Latest Post HubSpot AI vs Claude: What Each Does Best, and What Claude Adds Beyond HubSpot HubSpot AI gets a lot of attention right now, and for good reason. It's built into the CRM you're already paying for. But it isn't the only AI you can point at your HubSpot data. You can also connect Claude, and the two are good at different jobs. ![Ross Crook](https://lead-spring.com/hubfs/Ross%20colour.jpg) Ross Crook · Oct 23, 2026, 9:22:34 AM](https://lead-spring.com/hubspot-blog/hubspot-ai-vs-claude-what-each-does-best-and-what-claude-adds-beyond-hubspot) All Posts - [HubSpot AI vs Claude: What Each Does Best, and What Claude Adds Beyond HubSpot](https://lead-spring.com/hubspot-blog/hubspot-ai-vs-claude-what-each-does-best-and-what-claude-adds-beyond-hubspot) ## Want This Handled For You, Not Just Read About? Book a free 30-minute conversation. We'll look at your current CRM and marketing setup and tell you honestly where to focus first. [Book a Free Consultation](https://lead-spring.com/#contact) [View Services](https://lead-spring.com/services) © 2026 Lead Spring CRM · Serving Perth · Mandurah · Bunbury · Busselton · Western Australia · [Home](https://lead-spring.com/) · [Services](https://lead-spring.com/services) · [HubSpot Consulting](https://lead-spring.com/hubspot-perth) · [About](https://lead-spring.com/about) · [Pricing](https://lead-spring.com/pricing) · [AI Skills](https://lead-spring.com/ai-skills) · [Use Cases](https://lead-spring.com/use-cases) · [Resources](https://lead-spring.com/blog) · [HubSpot Blog](https://lead-spring.com/hubspot-blog) · [Contact](https://lead-spring.com/#contact) · [Privacy Policy](https://lead-spring.com/privacypolicy) · CRM Perth · CRM Mandurah · CRM Bunbury · CRM Busselton · HubSpot Consultant Australia ```json { "@context" : "https://schema.org", "@id" : "https://lead-spring.com/#business", "@type" : "ProfessionalService", "address" : { "@type" : "PostalAddress", "addressCountry" : "AU", "addressLocality" : "Attadale", "addressRegion" : "WA", "postalCode" : "6156" }, "areaServed" : [ { "@type" : "City", "name" : "Perth" }, { "@type" : "City", "name" : "Mandurah" }, { "@type" : "City", "name" : "Bunbury" }, { "@type" : "City", "name" : "Busselton" }, { "@type" : "State", "name" : "Western Australia" } ], "description" : "Perth's independent CRM and marketing automation consultant. 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